About Us

Who are we?

We're a family of passionate music enthusiasts located in the UK, and K-pop has been a beloved part of our lives for over 15 years. Our mission is to share the joy and happiness that K-pop brings us with others. No matter your age, gender, race, or preferences, let's come together and enjoy the music that unites us 😊

How are we different and what is our goal?

With the growing global popularity of Korean music, it's crucial to consider its environmental impact. We've all experienced the excess plastic—bubble wrap, tape, poly mailers, padded envelopes—and the thought of this waste accumulating with millions of albums sold each year is concerning. And while cardboard boxes and envelopes are commonly used by UK's largest online retailer, they alone do not guarantee safe delivery. Even our personal collection includes damaged albums and jewel cases that didn't survive the fall through the letter box.

Our priority is eco-friendly and safe delivery.

Recyclable, reusable, and sustainable packaging?

While it may seem like a daunting task, it is achievable. Is it more expensive than conventional packaging? Yes. Does this mean higher prices for albums and merchandise? Absolutely not. We can't change how albums are produced, but we can influence how they are delivered to you. We strive for 100% plastic-free packaging, but when that's not possible, we reuse packaging from our suppliers rather than purchasing new materials like air cushions. We hope you'll also reuse these packaging materials. Our small shop might not revolutionize the industry, but if it prevents even one more plastic bag from ending up in the ocean, it's worth it 😊